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Waaree Energies
Mumbai-based and India's largest solar module manufacturer Waaree Energies has launched "Waaree Prime+", a digital loyalty and empowerment platform for India’s solar integrators and EPC (Engineering, Procurement, and Construction) companies. The move comes even as competition in the retail segment intensifies with more manufacturing capacity coming online, and the impending entry of large players like Reliance, besides others, after capacity expansions.
Redefining Growth for Solar Professionals
With Waaree Prime+, Waaree brings solar integrators into the spotlight—providing not just incentives, but tools, training, and support that elevate their careers, businesses, and families.
“Waaree Prime+ is launched to transform lives,” said Nilesh Malani, CMO of Waaree Energies Ltd. “This is not just a loyalty program—it’s a platform for growth, recognition, and respect. Our integrators are our extended family, and we want to walk alongside them as they grow from local entrepreneurs to leaders in India’s solar movement.” He added, “True progress is collective. With Waaree Prime+, integrators can unlock real-time benefits, learn new skills, serve their customers better, and create a stronger foundation for their families and futures.”
What Waaree Prime+ Offers
Waaree Prime+ offers the following features.
Powerful Business Tools: Access industry-first utilities like a quotation generator, solar savings calculator, and product comparison engine to enhance customer service and sales effectiveness.
Training & Knowledge Sharing: Get regular insights on new solar technologies, attend expert sessions, and stay ahead of the market curve with continued professional development.
Exclusive Rewards & Premium Experiences: Earn points for purchases and interactions, redeemable instantly for top-brand e-vouchers, lifestyle perks, and curated experiences—all within the app.
Real-Time Invoice Uploads & Tracking: A seamless digital interface allows quick invoice uploads, live point tracking, and easy redemptions—putting rewards just a few taps away.
Family-Focused Engagement: Recognizing that behind every entrepreneur is a family that supports them, Waaree Prime+ includes family engagement activities—celebrating and including the broader ecosystem behind every integrator’s success.
Everyday Lifestyle Utilities: Pay electricity bills, recharge DTH, or settle mobile payments right from the app—bringing convenience into everyday life.
A Movement for Inclusive Growth
For Waaree, as India's largest cell and module maker, the move to build deeper relationships with installers or integrators is a natural push to build loyalty as well as strengthen distribution channels further. It follows the launch of Waaree Radiance Kits, an all-in-one solar kit to enable faster installations by providing all relevant materials in a single 'box'.